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Here’s how to get a great domain name for your new fashion venture

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Here’s How to Get a Great Domain Name for Your New Fashion Venture Even as a New Entrepreneur


As a new entrepreneur in the fashion sector, you must have a precise marketing plan that tackles every aspect of your company’s growth.

Given that internet service use is rapidly increasing, with 28% of all commercial activity predicted to be undertaken online by 2023, your marketing plan must include a comprehensive online strategy if you must maximize every opportunity you get.

And when it comes to building a top-notch and dependable plan for your fashion brand’s online growth, getting a premium domain name is something you cannot afford to overlook.

A premium domain name should be short, simple, unique, memorable, and can quickly gain your client’s trust and confidence. However, one question we often get is, “How can a new entrepreneur with no domain experience create one?”

And if that sounds like something you may be struggling with, stick with us because we’d be showing you how every business owner can give their fashion brand a solid online footprint.

Three excellent strategies for finding an amazing Premium Domain Name:


Before you choose a premium domain name for your new fashion business, be sure it meets these three important criteria.

1.    Criteria 1: It needs to be Easy to Brand

When looking for a great domain name, you cannot afford to overlook brandability. This is due to the fact that easy-to-brand domain names are innovative, memorable, easily grab attention, and reflect the heart of the business they represent.

And because the most effective domain names on the market are those that precisely represent their businesses, obtaining a premium domain name will considerably contribute to setting the basis for developing a captivating and engaging online presence.

Now, we urge businesses to take their time in selecting a strong brand name that precisely expresses their business since finding a fascinating business name is one of the finest methods to obtain a powerful, brandable domain.

Companies with distinctive brand names, such as Microsoft, Amazon, and Tesla, all obtained premium domain names that matched their brand identities. As a result, every fashion entrepreneur must make picking a solid name for their organization a top priority.

You can do this by:

  • Making Up Memorable Words: Use your creative ideas to come up with words that clearly represent your company’s services and identity.
  • Using Actual Words: Another approach is to hunt up well-known words in a thesaurus or dictionary that mirror the spirit and personality of your business.
  • Creating Abbreviations: Another technique to create a memorable brand name is to simplify lengthy names into small bits.
  • Using Brand Naming Services: This method isn’t only stress-free and quick but also the easiest way to come up with exciting clothing brand name ideas.

2.    Criteria 2: It needs to be Straightforward and Catchy

Along with selecting a memorable domain name, ensure that your ideal domain is short, attractive, and easy to pronounce. Giving your organization a short domain name can make it easier for clients to remember, refer to, and find you online. These kinds of domain names are excellent at addressing our limited human memory capacity.

3.    Criteria 3: It needs a Top-Level Domain (TLD) Extension

Notwithstanding the advancements in the internet, top-level domains such as ‘.com,’ ‘.org,’ and ‘.net’ remain the most commonly used domains. And, sure, they are used by practically everyone.

As reported by the Domain Name Association, thedna.org, approximately 1500 new domain extensions have been added in the past few years, representing a 145% rise. Despite this, nearly everyone who visits a brand’s website believes and expects it to have a TLD such as ‘.com.’

If you are unable to get the ‘.com’ version of your desired premium domain name, you can still make the most out of country-code TLDs such as ‘.co’ and ‘.uk,’ as well as emerging extensions such as ‘.io’ and ‘co.’


Having a premium domain remains the simplest way to win online. Following the above instructions would lead you to the perfect premium domain for your fashion business. But bear in mind that symbols, digits, and misspelled words can further impact your domain name negatively.

Grant Polachek

Grant Polachek is the head of branding for Squadhelp.com, 3X Inc 5000 startup and disruptive naming agency. Squadhelp has reviewed more than 1 million names and curated a collection of the best available names on the web today. We are also the world's leading crowdsource naming platform, supporting clients from early-stage startups to Fortune 500 companies.